We studied 13,946 job listings from trusted sites like LinkedIn, Naukri, and Glassdoor to understand salary trends in Bangalore.
The goal?
To understand the current state of MBA marketing career and salary scope in Bangalore
This report shows how salaries differ by experience, job roles, industries, and companies. It also explains how the right college, job location, and skills can impact pay. With this information, you can make smart decisions about your future in MBA Marketing.
| How we collected data:
We analyzed 13,946 job descriptions using publicly available data from reliable sources such as LinkedIn Jobs, Naukri, Glassdoor, Payscale, and others.These platforms provided detailed insights into job trends, salaries, hiring patterns, and industry demands for MBA Marketing roles in Bangalore. However, we GCS Online not responsible for the accuracy of the statistics, as all insights are curated from other verified sources. |
Top findings from our research
- Average Salary: MBA Marketing professionals in Bangalore earn ₹7.18 LPA, with freshers at ₹3–5 LPA and experienced professionals at ₹25–30 LPA.
- Top Salaries: Marketing Directors earn ₹40–45 LPA, Marketing Managers ₹7–8 LPA, and Brand Managers ₹9–10 LPA.
- Industry Salaries: E-Commerce pays ₹10–20 LPA, Consulting ₹10–20 LPA, and FMCG ₹8–15 LPA.
- Company Salaries: Apple India offers ₹40–45 LPA for Business Development Managers, and Bank of America offers ₹19–21 LPA for Assistant Managers.
- Job Opportunities: 26.8% of roles are in the ₹3–6 LPA range; only 0.2% exceed ₹25 LPA.
- Work Model: 97% of jobs are office-based, with 2.1% hybrid and 0.9% remote.
- Top Hiring Industries: IT Services leads with 27.94% of jobs, followed by Education at 13.84%.
- Salary Influencers: Graduates from IIMs earn ₹30–35 LPA, and salaries in metro cities like Bangalore are higher.
- Top Roles: Regional Sales Managers earn ₹1.59M, while CMOs earn ₹5.87M.
What is an MBA in marketing?
An MBA in Marketing is a specialized program designed to equip students with advanced skills in marketing strategies, consumer behavior, and digital marketing.
The two-year course goes beyond general business concepts, focusing on areas like market research, brand management, and marketing analytics. Students explore key subjects such as:
- Marketing Research and Design: Learn how to gather and apply customer insights to marketing strategies.
- Marketing Management: Develop the skills needed to manage marketing processes and create effective strategies.
- New Product Strategy: Understand how to successfully launch and manage new products.
- Salesforce Management: Gain leadership skills to motivate and lead high-performing teams.
- International Marketing: Study how to market products across different countries and cultures.
Students also learn core subjects like finance, operations, and management, providing a well-rounded business education.
With electives in digital marketing, this program ensures graduates are ready to navigate the evolving digital landscape.
What is the average salary for MBA graduates specializing in Marketing?
MBA Marketing professionals in Bangalore earn an average of ₹7.18 LPA. Freshers start at ₹3–5 LPA, while experienced professionals earn ₹25–30 LPA.
Top roles like Marketing Directors can pay ₹40+ LPA. Salaries depend on job roles, industries, and companies.
Here’s a detailed overview of the salary landscape for these professionals in 2025.
| Category | Role/Industry | Average Annual Salary (₹ LPA) | Description |
| Average Salary | Fresh Graduates | 3-5 | Entry-level marketing roles, gaining foundational experience. |
| Experienced Professionals | 25-30 | Professionals with industry knowledge and specialized skills. | |
| Salary Ranges by Role | Marketing Executive | 3-5 | Executes marketing campaigns and handles basic tasks. |
| Marketing Manager | 7-8 | Oversees marketing strategies and manages the overall process. | |
| Brand Manager | 9-10 | Builds and maintains the brand image through effective strategies. | |
| Digital Marketing Manager | 5-6 | Focuses on digital campaigns and online marketing strategies. | |
| Industry-Specific Salaries | Advertising | 6-12 | Varies depending on traditional or digital advertising agencies. |
| E-Commerce | 10-20 | High-paying sector with a strong demand for skilled marketers. | |
| Consulting | 10-20 | Offers competitive salaries due to specialized knowledge required. | |
| FMCG | 8-15 | Well-established sector with consistent demand for marketing roles. | |
| Retail | 6-12 | Competitive salaries driven by the need for skilled professionals. |
How do MBA Marketing salaries vary across different companies?
The salary you can expect as an MBA in Marketing fresher is influenced by the company hiring you, along with the size and nature of the company. Top agencies and startups, known for their dynamic marketing teams, tend to offer higher salaries.
Top companies hire MBA Marketing professionals for roles across various functions like brand management, digital marketing, and market research.
The salary offered depends on factors like the company’s size, industry, and location, with larger firms often providing higher pay packages and better growth opportunities.
Top Recruiters, Roles, and Salaries
| Top Recruiters | Marketing Roles They Hire For | Average Salary Range (₹ LPA) |
| PhysicsWallah | SEO Executive, Performance Marketing Specialist | ₹3 – 4 LPA |
| Ethinos | Performance Marketing Executive, SEO Executive, Digital Marketing Executive | ₹3.3 – 3.6 LPA |
| Schbang | SEO Executive, Performance Marketing Executive, Media Strategist | ₹3.4 – 4.3 LPA |
| Performics | Analyst-Programmatic, SEO Executive | ₹4 – 5 LPA |
| Hiveminds | Senior Marketing Analyst, Media Planner, Senior Marketing Analyst – Branding | ₹4 – 5 LPA |
| Novo Nordisk India | Marketing Manager, Business Development Manager | ₹4.3 – 5 LPA |
| Dentsu | Media Analyst, Analyst – YouTube Optimization | ₹4.5 – 5 LPA |
| Cisco | Database administrator | ₹4.6 – 5.2 LPA |
| Immucor India | Supply Chain Manager | ₹13 – 16 LPA |
| Bank of America | Assistant Manager-Business Intelligence | ₹19 – 21 LPA |
| Apple India | Business Development Manager | ₹40 – 45 LPA |
| Quintiles Transnational | Senior Director Finance (India CFO) | ₹45 – 50 LPA |
Source: 6figr.com, Ambition Box, Glass Door
How do MBA Marketing salaries vary by institution?
The right college for an MBA in Marketing plays a crucial role in career growth, networking opportunities, and salary potential.
Below is a comprehensive overview of the top colleges in India offering MBA programs with a specialization in marketing, along with the average salaries their graduates can expect.
Top MBA Marketing Colleges in India
| College/Institution | Average Salary (INR LPA) | Course Duration | Fees (INR) |
| Indian Institute of Management (IIM), Ahmedabad | ₹30-35 LPA | 2 years | ₹23-28 Lakhs |
| Indian Institute of Management (IIM), Bangalore | ₹28-32 LPA | 2 years | ₹22-27 Lakhs |
| Indian Institute of Management (IIM), Calcutta | ₹27-31 LPA | 2 years | ₹22-26 Lakhs |
| Faculty of Management Studies (FMS), Delhi | ₹25-30 LPA | 2 years | ₹2-2.5 Lakhs |
| SP Jain Institute of Management and Research, Mumbai | ₹22-26 LPA | 2 years | ₹19-22 Lakhs |
| XLRI – Xavier School of Management, Jamshedpur | ₹20-25 LPA | 2 years | ₹20-23 Lakhs |
| Narsee Monjee Institute of Management Studies (NMIMS) | ₹18-22 LPA | 2 years | ₹18-20 Lakhs |
| Symbiosis Institute of Business Management (SIBM), Pune | ₹17-20 LPA | 2 years | ₹20 Lakhs |
Source: Shiksha.com
What are the current job opportunities for MBA Marketing Graduates in Bangalore?
We’ve analyzed 7,927 MBA in Marketing job listings in Bangalore, and here’s what we found:
The majority of opportunities, a significant 26.8% (with 2,124 jobs), fall within the 3-6 Lakhs salary range.
As the salary rises, the number of opportunities begins to decrease, with positions offering 25-50 Lakhs and above becoming much rarer.
| Salary Range | Number of Jobs | Percentage of Total Jobs |
| 0-3 Lakhs | 1,044 | 13.1% |
| 3-6 Lakhs | 2,124 | 26.8% |
| 6-10 Lakhs | 1,254 | 15.8% |
| 10-15 Lakhs | 314 | 4.0% |
| 15-25 Lakhs | 71 | 0.9% |
| 25-50 Lakhs | 15 | 0.2% |
Source: Naukri.com
This suggests that while higher-paying roles exist, they are much less frequent, showing that the demand for positions with greater salaries is considerably lower compared to the more common, mid-range salary offerings.
What are the preferred work models for MBA Marketing jobs in Bangalore?
We analyzed a total of 2,662 job listings for MBA in Marketing positions and identified trends based on work mode preferences.
The majority of roles, 97.0% (2,581 jobs), require candidates to work from the office. This clearly highlights the preference of employers for an on-site work model in this field.
In addition, 2.1% (57 jobs) are available in a hybrid work model, while 0.9% (24 jobs) offer fully remote opportunities. Though these options are limited, they do indicate some flexibility for professionals seeking work-life balance.
The data strongly suggests that MBA Marketing roles in Bangalore primarily favor an on-site work mode. Professionals should consider prioritizing on-site opportunities while keeping an eye on the growing, though limited, hybrid and remote options.
What are the hiring trends across different departments for MBA Marketing professionals?
An analysis of the top hiring departments reveals that 76.2% (2033 out of 2667 jobs) of the job opportunities for MBA Marketing professionals are concentrated in Sales & Business Development.
This indicates a strong demand for individuals skilled in driving revenue and building client relationships. Marketing & Communication accounts for 16.4% of the opportunities, emphasizing the need for strategic thinkers to manage branding and outreach initiatives.
Other notable areas include 36 jobs(1.4%)) in Customer Success, Service & Operations and 30 jobs(1.1%) in Engineering – Software & QA, reflecting niche opportunities that emphasize the importance of cross-functional skills for MBA Marketing graduates.
The data underscores that MBA Marketing professionals should prioritize roles in Sales & Business Development, as they dominate the market, while also exploring opportunities in Marketing & Communication for specialized roles in brand management and communication strategies.
Which Type of Companies Are Offering the Most MBA Marketing Jobs in Bangalore?
In our analysis of 690 MBA in Marketing job listings in Bangalore, we found that Corporate companies lead the market, with 341 jobs (49.42%), followed by Startups with 186 jobs (27.0%). There is also a notable presence of opportunities in Foreign MNCs (99 jobs) and Indian MNCs (61 jobs).
| Company Type | Number of Jobs | Percentage of Total Jobs |
| Corporate | 341 | 49.42% |
| Startup | 186 | 27.0% |
| Foreign MNC | 99 | 14.35% |
| Indian MNC | 61 | 8.84% |
| Others | 3 | 0.43% |
Source: Naukri.com
What stands out from the data is the strong dominance of Corporate companies, which offer nearly half of the available positions, while Startups continue to be an attractive option for many MBA Marketing graduates.
Which Industry Drives the most Demand for MBA in Marketing Jobs in Bangalore?
To understand the demand for MBA in Marketing jobs in Bangalore, we have analyzed various job listings across industries, drawing insights from the available data.
The IT Services sector leads with 27.94% of the total job listings (722 positions), indicating a strong demand for marketing professionals in the tech industry.
This is driven by the growth of SaaS, cloud technologies, and the need for digital marketing, brand management, and customer engagement strategies.
The Education sector follows with 13.84% of job listings, driven by growth in EdTech and e-learning. Professional Services contributes 9.21%, showing demand for marketing in consulting and recruitment.
The Technology sector accounts for 7.90%, while Media, Entertainment & Telecom make up 7.28%, both reflecting strong marketing needs in their respective industries. These trends indicate diverse opportunities for MBA graduates in Marketing across rapidly evolving sectors.
Is it advisable to pursue an MBA at the age of 30?
The age distribution of employees who graduate with an MBA in Marketing shows a significant concentration in the 31-41 year age range. Specifically, 41% of employees are between 31-36 years old, and 30% fall into the 36-41 years age group.
This suggests that a large portion of MBA Marketing professionals in the workforce are in their early to late 30s, an age where many have accumulated a solid mix of education and professional experience.
It indicates that the MBA in Marketing degree is often pursued after a few years of work experience, with professionals likely advancing in their careers and taking on managerial or leadership roles in marketing.
What are the popular job roles of MBAs in marketing and what are their average salaries?
Whether you’re just starting your career or are looking to transition into a new position, understanding salary ranges can help you make informed decisions.
Here is a comprehensive list of popular job titles and their average salaries, reflecting a broad spectrum of roles within different sectors.
| Job Title | Average Salary (₹) |
| Marketing Manager | ₹1,041,623 |
| Regional Sales Manager | ₹1,589,885 |
| eCommerce Manager | ₹610,520 |
| Digital Marketing Manager | ₹973,231 |
| Product Marketing Manager | ₹1,644,645 |
| Marketing Director | ₹3,456,259 |
| Vice President (VP), Marketing | ₹3,347,538 |
| Senior Product Manager | ₹3,129,303 |
| Brand Manager | ₹1,016,788 |
| Analytics Manager | ₹2,016,745 |
| Chief Operating Officer (COO) | ₹6,713,104 |
| Chief Marketing Officer (CMO) | ₹5,871,546 |
Source: Payscale.com
Note, numerous other roles and opportunities across various sectors may align with your skills and career goals
What are the factors influencing MBA Marketing salary?
The salary of MBA Marketing graduates in India depends on several key factors like the institution, company, location, experience, skills, and industry. Here’s a breakdown:
Institution
The reputation of the institution matters a lot. Graduates from top institutions like IIMs or leading universities usually earn higher salaries. These institutions have strong networks, good industry reputations, and excellent placement support, making it easier for graduates to land high-paying roles.
Company
The company you work for also affects your salary. Larger companies and multinational corporations (MNCs) typically offer better pay than smaller firms. Salary levels can vary based on the company’s policies and the industry’s growth potential.
Location
Where you work matters too. Cities like Delhi, Mumbai, Bangalore, and Gurgaon usually offer higher salaries due to better job opportunities and higher living costs. For example, salaries in metro cities can range from ₹8 to ₹20 lakhs, while Tier-2 cities may offer lower starting packages.
Experience and Skills
Your experience and skill set play a big role in your salary. Fresh graduates can expect ₹3-5 LPA, while professionals with 3-5 years of experience, especially in digital marketing, can earn ₹12-15 LPA or more. Senior professionals in leadership positions can earn more than ₹40 LPA.
Economic Trends
The economy affects salary trends. When the economy is growing, companies often increase salaries by 10-20% and offer more job opportunities. But during tough times, salaries might drop by ₹2-5 LPA, and fewer jobs may be available.
Industry Type
The industry you work in influences your salary too. High-paying sectors like e-commerce and consulting offer salaries from ₹10-20 LPA.
FMCG companies pay ₹8-15 LPA, while industries like retail, advertising, and media typically offer ₹6-12 LPA, driven by a strong demand for skilled marketing professionals.
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Data Sources:
- https://6figr.com/in/salary/mba-marketing–u
- https://www.naukri.com/mba-marketing-jobs-in-bangalore?cityTypeGid=97
- https://www.ambitionbox.com/profile/marketing-head-salary/bengaluru-location
- https://www.shiksha.com/mba/articles/mba-salary-in-india-blogId-22879
- https://www.payscale.com/research/IN/Degree=Master_of_Business_Administration_(MBA)%2C_Marketing/Salary
- https://yangpoo.com/blogs/mba-in-marketing-salary/
